FREE 10-DAY DEEP SQUAT CHALLENGE

TRAIN DEEPER.
GET STRONGER.
OWN YOUR SQUAT.

10 days of progressive, strength-based mobility designed to help you build a deeper, stronger squat — and actually own the positions you're working so damn hard to get into.

10 DAYS
20 MIN / DAY
NOV 30 WE START
JOIN THE WAITLIST →

Get first access + pre-challenge resources before Day 1.

YOU WOULDN'T TRAIN
STRENGTH THIS WAY...

Imagine walking into the gym, picking a few random exercises, doing them for a couple minutes, and calling it your strength program.

YOUR NEW STRENGTH PROGRAM VERY SCIENTIFIC™
?
?
?
↓

Pretty ridiculous, right?

And yet... that's basically how most people train mobility.

A stretch here. A foam roller there. A hip drill you saved 6 months ago.

Then you wonder why your squat still feels exactly the same.

MOBILITY NEEDS TO BE TRAINED.

Progression. Intent. Load. Control. Getting stronger in the ranges you actually want to use.

That's exactly what we're going to do for 10 days.

THE PLAN

10 DAYS.
ONE FOCUS.

Build a deeper squat that you can actually OWN.

âś• Getting lower during a stretch.
âś• Forcing yourself into a position for 30 seconds.
âś• Chasing flexibility just to say you're flexible.
INSTEAD

We're going to train the pieces that actually contribute to your squat — then build the strength and control to use the range you create.

YOUR 10-DAY PROGRESSION
01
02
03
04
05
06
07
08
09
10

No guesswork. Just show up and train.

I'M IN — JOIN THE WAITLIST →
WHAT ARE WE ACTUALLY TRAINING?

YOUR SQUAT ISN'T
JUST YOUR HIPS.

A strong deep squat is a full-body position. We're going after the pieces that help you get there — and then teaching your body to actually use them.

01

ANKLES

Create room to move forward.

Build usable dorsiflexion so you can sit deeper without your heels, balance or position falling apart.
+ EXPLORE
02

HIPS

Create space at the bottom.

Develop the rotation and range your hips need to access deeper positions without simply forcing your way down.
+ EXPLORE
03

SPINE

Keep your position organized.

Build the awareness and control to maintain a stronger position as your squat gets deeper.
+ EXPLORE
04

END-RANGE
STRENGTH

This is where everything changes.

Because accessing range is only useful if you have the strength and control to actually own it.
+ EXPLORE
THE GOAL ISN'T “CAN I GET THERE?”
↓
IT'S “AM I STRONG THERE?”
SOUND FAMILIAR?

THIS CHALLENGE
IS FOR YOU IF...

Tap the one that sounds most like your squat. Or, let's be real, probably more than one.

Range you can access unloaded isn't always range you can control under load. We're going to work on making that deeper position stronger — not just available.

Getting into the position is step one. Owning it is something completely different. We'll build stability, control and strength where you currently feel weakest.

Instead of hammering the same stretch again and again, we'll train the ranges your ankles and hips need for your squat and progressively teach you to use them.

Stretching. Foam rolling. Saved Instagram drills. Different exercises every week. Same damn restrictions. It's probably not that you need more exercises. You need progression.

Good. That's exactly how we approach it. Mobility doesn't have to be the boring thing you do because you feel stiff. It can — and should — be trained progressively.

You don't need to become

MORE FLEXIBLE.

You need to become

STRONGER IN YOUR RANGE.
STARTS NOVEMBER 30

GET ON
THE LIST.

We're kicking this thing off Monday, November 30. Get on the waitlist now and we'll make sure you're ready before Day 1.

JOIN THE WAITLIST →
WHEN YOU JOIN, YOU'LL GET:
01
FIRST ACCESS

Be first in when registration opens.

02
PRE-CHALLENGE RESOURCES

Start working on your squat before Day 1.

03
CHALLENGE PREP

Everything you need to know to hit the ground running.

04
EARLY ACCESS DETAILS

Sent directly to your inbox.

WHY PRIMAL?

REACHING A POSITION
AND OWNING IT
ARE TWO DIFFERENT THINGS.

We don't believe mobility should be something you do off in the corner of the gym because your body feels like shit.

We believe it should be trained.

PROGRESSIVELY. WITH INTENT. WITH LOAD. WITH CONTROL.

The goal isn't to become the most flexible person in the gym.

THE GOAL IS TO BUILD A BODY
THAT LETS YOU KEEP DOING
THE SHIT YOU LOVE.

And doing it well — for a really, really long time.

FOR THESE 10 DAYS... WE'RE STARTING
WITH YOUR SQUAT.
JOIN THE DEEP SQUAT CHALLENGE →
TRAIN DEEPER. GET STRONGER. OWN YOUR SQUAT.